Collection of Insights, Advice & Learnings on Life Sciences Commercial Strategy
Designing an Effective Biopharma Payout Curve – Part 3: Setting Thresholds & Slopes
In this third and final part of our series dedicated to biopharma payout curve design, we explore how to set the payout threshold and slope of your sales compensation payout curve to drive sales force motivation and sales while being fiscally responsible.
Designing an Effective Biopharma Payout Curve – Part 2: Best Shape for Different Compensation Designs
Different payout curve shapes work best for different sales compensation design types and product life cycle stages. This second part of our three-part series on biopharma payout curve design explores under which circumstances the various payout curve shapes should be used.
Designing an Effective Biopharma Payout Curve – Part 1: Payout Curve Shapes
One of the most important elements of biopharma sales compensation planning is the design of the payout curve against which bonus is awarded. However, there are many aspects to payout curve design that make knowing how to design the best curve challenging. This three-part series will explore these aspects, starting with the shape of the payout curve.
What Percent of the Sales Force Should Be Out of the Money? The Answer Might Surprise You
Many sales compensation plan designers advocate for a portion of your sales force to finish the plan period without having earned a bonus, but what should this portion actually be in practice? Let’s explore this question and why the answer might surprise you.
Pharma Sales Incentive Payout Curve Pitfalls to be Aware of and Avoid
Let’s explore three common pitfalls in designing goal-based payout curves and how they can undermine a company’s budget.
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Additional Tools & Resources
Case Studies
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Tips
Explore a variety of tips dedicated exclusively to life sciences sales compensation based on our over 30 years of experience in the industry.
Books
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